As official sponsor of the 2009 Gumball 3000 Rally, Puma will release a new motorsport sneaker in celebration of the global event, as well as a series of limited edition t-shirts.
Designed in collaboration with Gumball 3000, the Puma Speed Cat 2.9 Mid Gumball is a leather and mesh sneaker in black and silver featuring a co-branded tongue and foot-bed, highlighting the cities along the Gumball 3000 route.
Each driver on the event will be given this exclusive style for their coast-to-coast adventure, and an addition 200 pairs of the Puma sneaker will be available exclusively at journeys.com for $105 on April 27th, just in time for the Gumball Rally fans to join in on the fun.
Furthermore, Puma will launch an inline version of the Speed Cat 2.9 nationwide in a variety of colors and styles in June 2009, as part of its fall motorsport collection. The Speed Cat 2.9 is an evolution of a classic silhouette the Speed Cat, but updated for today's urban consumer. Details include original Speed Cat outsole tread inspired by motorsport tires, the rounded heel for better contact and functionality for hitting high speed maneuvers, the vulcanized outsole; the reinterpreted Puma toe cat and a lacing closure system for ease of comfort and stability.
With Puma Stores featured throughout the Gumball 3000 route, the company will also release three limited-edition t-shirts sold exclusively on store.puma.com, as well as in select Puma store locations in Los Angeles, Las Vegas, Dallas, Orlando and Miami, and at on-site Gumball 3000 events during the rally. Available for $20 each, the exclusive Puma Gumball t-shirts will be a commemorative piece for participants, enthusiasts and fans alike.